a creative agency to bridge the worlds of fashion and skateboarding — where raw street energy meets refined design. our mission is to tell authentic stories, build timeless brands, and elevate subculture into global culture without losing its soul. together, we create work that moves with purpose, style, and integrity.
joe monteleone
cinematographer, founder
Long Island–born skate industry vet who has spent his career moving from local skate shops to leading design, branding and team-management efforts, best recognized for his role as Global Brand Manager of the Dickies Skateboarding, where he has shaped the brand’s skate team, social-media presence, and overall positioning within skateboarding culture.
sam muller
photographer, founder
los angeles-born photographer and publisher whose work gained recognition for its vivid, cinematic take on skateboarding culture. co-founder of the creative publication 2001 Magazine, which bridges his interests in art, fashion and subculture.
adrian adrid
producer, founder
hailing from haleʻiwa, hawaiʻi, known for his appearances in influential skate videos and his sponsorship history with brands like Heroin Skateboards and HUF, he spans both skating and creative roles, also working in media production and marketing capacities.